Services

Stop losing customers you worked so hard to acquire

Buckle up, Buttercup. It's retention time!

We don't just guess why customers cancel. We extract the real reasons using same proven methodologies that doubled retention in our own subscription business.

We help you design experiences that keep customers obsessively engaged. We work with you to weave together your onboarding, product delivery, community, and renewal touchpoints into one irresistible retention machine. And we illuminate the fastest path to doubling (or tripling) your customer lifetime value.

See our case studies ->
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In case you're asking why this even matters...

Increased customer lifetime value

Acquiring new customers can be 5 to 25 times more expensive than keeping an existing one. Yet 44% of companies focus on acquiring new customers, whereas just 18% emphasize retaining existing ones. (Go Customer)

So why wouldn't you focus on delighting the customers you already have and save your marketing dollars?

Testimonial - Huge increase in sales

"After working with Megan and the team, we enjoyed a 30% YoY increase in sales. So many businesses need a fresh set of eyes to render a refined vision, and with a bit of effort from our team, Fat Cap's process has yielded big results in 2024."

-Mike Ripley, Mudslinger Events

5x returns on retention rates

A 5% increase in customer retention can boost profits by 25% to 95% (Demand Sage)

That's insane, right?! For our own past business, doubling the length of time customers stayed with us increased our business's revenue by 50%. That's why we love boosting retention rates.

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What we offer:

Insight

Real breakthrough moments happen when you stop guessing. We guide teams on transformative journeys that shift perspectives and unlock the power of authentic customer insights!

  • User Research
  • User Interviews
  • Churn Analysis
  • Competitive Analysis
  • Co-Design Workshops
  • Customer Journey Mapping

Strategy

Strategy without action is just expensive daydreaming. We turn fuzzy "wouldn't it be nice if..." thinking into rock-solid "holy crap, this actually works!" roadmaps that your CFO will want to frame.

  • Brand Foundation
  • Customer Journeys
  • Service Blueprints
  • Experience Strategy
  • Customer Experience Audit
  • Strategic Roadmapping

Design

Design that looks pretty but converts like a broken shopping cart? Hard pass! We create experiences so smooth your customers glide through them like they're on a slip-n-slide made of pure satisfaction.

  • Experience Design
  • Visual Design
  • UI/UX Design
  • Service Design
  • Experience Prototypes
  • Design Systems

Ready to get started?

Think of us as your subscription brand's personal retention trainers, except instead of counting reps, we're counting months of customer loyalty. And trust us, with all of these techniques at our disposal, your retention rate's about to get absolutely RIPPED.

Click the button below to get started.

Schedule a discovery call ->

Businesses we've collaborated with:

Brave Endeavors logo
Niantic logo
Logo for Uneven Surfaces Navigating Belongingness
Ashbean PDX logo
TrailWorks logo
The Gravel House logo
Logo for JKG Strategy & Design
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Looking for something a bit smaller?

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Subscription Experience Audit

We'll investigate your subscription touchpoints like they're crime scenes and deliver a report that'll make you go "OH! THAT'S why everyone's canceling!"

Learn more ->
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Business Focus Session

We'll investigate your subscription touchpoints like they're crime scenes and deliver a report that'll make you go "OH! THAT'S why everyone's canceling!"

Learn more ->

Schedule a discovery call so we can get this party started!

If you're hunting for a collaborative partner who obsesses over the tiny details that make customers go "YES!" and isn't afraid to tell you when your baby is ugly, let's cause some beautiful trouble together!

Schedule a discovery call ->